Emily Marsh

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Jaguar Land Rover & t-three - Highly Commended at the Business Culture Awards

April 9, 2019

We were honoured back at the end of 2018 to be Highly Commended at the Business Culture Awards for our work alongside Jaguar Land Rover.

Jaguar Land Rover (JLR) is the UK's largest car manufacturer, taking British ingenuity, craftsmanship and innovation to markets around the world. In 2016, JLR established that internationally they wanted their people to experience a consistent approach from their managers, with a priority on honest communication and a focus on developing people.

To create a consistent, high-quality approach to line management on a global scale, they introduced the groundbreaking and first truly international 'Great Line Manager' programme (GLM) in partnership with t-three. It was designed to give 4,500 line managers the tools and techniques to help them make a real impact and provide them with the confidence to drive performance.

Online surveys, strategic interviews and focus groups were used to gather input from all levels of the organisation. This highlighted a need for managers to build trust and delegate effectively, as well as role model the JLR ' Customer First Principles.' Key elements of the programme included an online toolkit; a 'Super Skills' programme to upskill line managers in key behavioural areas; and an app to promote knowledge sharing, connection and discussion. The Super Skills programme involves three highly reflective and practical face-to-face events focusing on the core behavioural skills that aid performance as a line manager, such as use of t-three's online Truth Teller tool.

With t-three, GLM was delivered across 17 countries around the world including Australia, Russia and South Africa. It has been extremely well received - 63% of users were active on the app, 98.5% positively agreed they would recommend the programme, and participants revealed a significant increase in self-awareness and confidence in their management skills thanks to GLM.

Through the Great Line Management programme, JLR were able to mature the business to reflect their scale and complexity, as well as a shift in core capabilities.

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